Πλοήγηση ανά Λέξη-κλειδί "New brand"
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The significance of project leadership during the launching of a new brand in the market
(ΤΕΙ ΠειραιάCity University of Seattle, 2007-06)Today the companies’ growth comes through projects. A kind of project is the launching of a new brand in the market. During the project implementation, many problems or difficulties take place which could make the project ...